Apple Brings Augmented Reality Outdoors with New Public Art Initiative

Teaming up with the New Museum and six leading visual artists. 1 of 6 APPLE 2 of 6 APPLE 3 of 6 APPLE 4 of 6 APPLE 5 of 6 APPLE 6 of 6 Apple’s customer community program, Today at Apple, is launching a new public art initiative entitled [AR]T. The creative effort aims to expand the capabilities of augmented reality using AR tools found within the tech giant’s devices (ex: iPod Touch). The company teamed up New York City’s New Museum...

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